DEVELOPMENT SERVICES
Immersive Hospitality, Redefined.
We are leaders in experiential lifestyles. The modern guest experience has become pivotal
in creating lasting impressions and fostering guest loyalty.

In contemporary resort development, crafting immersive and memorable guest experiences has become essential for leaving a lasting impression on today’s travelers.
These experiences go beyond traditional hospitality, offering immersive, personalized, and memorable interactions that connect guests with the destination and its unique culture. By integrating local flavors, activities, and design elements, resorts can craft environments where guests feel a deep sense of place.
Whether it’s through bespoke adventure tours, wellness retreats, culinary workshops, or cultural events, the goal is to create moments that resonate emotionally. Resorts are increasingly blending luxury with authenticity, ensuring that every aspect of the stay engages the senses, fosters relaxation, and inspires exploration, ultimately transforming a simple vacation into a meaningful, enriching journey.
Concept. Create. Inspire.

Developed and managed a proprietary customer and employee rewards program for Ford Motor Company, spanning across 4,800 dealerships in North America. This initiative boosted engagement and fostered loyalty at a large scale, directly benefiting Ford’s dealer network.
Co-founded UMUSIC Hotels in partnership with Universal Music Group, blending the worlds of music and hospitality to create a new kind of travel experience. This concept aims to create immersive stays for music lovers, placing culture and creativity at the heart of each location.
Launched the Sports Illustrated Hospitality platform, providing unique, sports-themed experiences that cater to fans and sports enthusiasts. Additionally, collaborated with Conde Nast to launch exclusive hospitality programs, offering luxury and cultural experiences tied to iconic media brands.
Played a key role in launching Formula E, the world’s first all-electric global racing circuit. Partnered with influential figures like Leonardo DiCaprio and Richard Branson to bring sustainable racing into the spotlight, contributing to the growing movement for electric vehicles in motorsports.
Contributed to the rebranding of the MGM Grand Hotel in Las Vegas, which involved creating a Wall Street road show to raise capital for the project. This rebranding effort aimed to elevate the MGM Grand’s profile and attract a broader audience of visitors.
Created a major digital marketing program for the Las Vegas Convention & Visitors Authority, enhancing the city’s image and drawing in tourists from around the world through impactful campaigns. Additionally, served as co-host and producer for the Life Changes Network, a show dedicated to sharing inspirational and life-changing stories.
I-dentity development services provide comprehensive turnkey solutions for designing, planning, and managing the creation of experiential destinations, ensuring seamless integration of concept, design, architecture, sustainability, and guest experience.
Master Planning and Design
Comprehensive layout and architectural planning, integrating the resort’s theme and natural surroundings with functional spaces like accommodations, recreation areas, and infrastructure.
Sustainability and Environmental Impact
Ensuring the development aligns with environmental regulations and incorporates sustainable practices, minimizing ecological disruption.
Feasibility and Market Analysis
Evaluation of market demand, financial viability, and the competitive landscape to ensure the project’s long-term success.
Marketing and Branding Strategy
Crafting a unique brand identity, promotional campaigns, and strategies to attract the target market and establish a distinctive resort presence. Experts in 3rd party collaborations and strategic partnerships.
Construction and Project Management
Overseeing all stages of construction, ensuring compliance with timelines, budgets, and quality standards, and coordinating with contractors and suppliers.
Operations and Management Consulting
Providing expertise in setting up resort operations, including staffing, facilities management, guest services, and implementing efficient processes for day-to-day functioning.